The Opportunity (In Office Position Only)

We're looking for a hands‑on growth marketer who knows how to drive leads in home services.

Conejo Services is a highly rated, well‑established whole‑home service provider with deep roots in the community and a nearly 50‑year history of white‑glove service. You'll help scale lead generation across 7 service lines, own execution across multiple channels, and ensure we have clean, reliable attribution.

You'll work directly alongside leadership as the person who drives execution and brings your own ideas and recommendations to the table day‑to‑day.

This role is for someone who

Has actually run campaigns themselves and still wants to

Understands how leads turn into booked jobs and completed revenue

Cares about cost per booking, booking rate, and revenue, not vanity metrics

Is comfortable owning performance marketing

Comes with ideas, not just executes tasks

What You'll Own

Lead Generation & Campaign Execution

Execute and optimize campaigns (with support) across:

Meta Ads

Google Ads and Local Services Ads

Yelp

Email, SMS, and outbound campaigns

Direct mail and other offline channels as applicable

Continuously improve

Cost per booked appointment

Lead quality and lead quantity

ROI and revenue per booking

Marketing Ops & Attribution

Own lead attribution and tracking across all channels

Ensure ServiceTitan is clean, accurate, and usable for decision‑making

Manage and improve campaign tagging, call tracking, lead routing, and marketing tool integrations

Identify and fix broken attribution, data gaps, and reporting inconsistencies

Performance & Optimization

Track performance across trades, campaigns, and channels

Report on cost per booked job, ROI, and revenue by source

Turn insights into action quickly and proactively bring new ideas to improve results

Vendor & Cross‑Team Collaboration

Work with external vendors and hold them accountable

Execute internally where it matters most

Collaborate closely with sales, operations, the call center/CSR team, and leadership to fill the dispatch board and improve booking rates

What We're Looking For

Must‑Haves

4–8 years in lead generation, growth, or performance marketing

Home services experience (HVAC, plumbing, electrical, roofing, etc.)

Hands‑on ServiceTitan experience (required)

You've personally built and optimized campaigns, managed budgets, and improved performance over time and you're still energized by doing exactly that

Strong understanding of paid media for local services, lead tracking, and attribution

You’ll Stand Out If You:

Have managed multiple trades or service lines

Have fixed complicated attribution or tracking before

Understand how marketing connects to call center performance and revenue

Can both execute and think critically about systems and data

Bring a point of view — you don't wait to be told what to try next

This Role Is NOT For You If

You've only managed agencies but never executed yourself

You're ready to step back from execution

You don't have ServiceTitan experience

You've never worked in home services

What Success Looks Like

Lead volume scales across all trades

Cost per booked appointment improves while maintaining or increasing quality

Attribution is clean and trusted

Campaigns are actively managed and continuously improving

Marketing, sales, and operations are aligned

Why This Role Is Different

This isn't a role where you inherit a team, manage up, and report on what others did. You'll be doing the work, and it'll have a meaningful impact on our success.

You'll work directly alongside a hands‑on leader who knows the space, will collaborate with you on strategy, and trusts you to execute

You'll have real ownership of performance, not just reporting on it

Your ideas will be heard and acted on quickly

Benefits

401(k)

Dental insurance

Health insurance

Life insurance

Paid time off

Retirement plan

Vision insurance

Ability to Commute

Newbury Park, CA 91320 (Required)

*We are an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.

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