Marketing Specialist Brand Partnerships Position Classification: Exempt

Department: Marketing

Reports To: Vice President of Marketing

Salary: $75,000-$85,000

Location: Sterling, VA

Job Summary

We are seeking a Marketing Specialist to support brand marketing initiatives with a primary focus on a large-scale endurance sports partnership activation (MarchOctober 2026). This role blends strategic brand marketing support with hands-on partnership execution and requires serving as a brand ambassador across all consumer and partner touchpoints. The position involves significant travel during peak event season to ensure strong on-site brand presence and flawless execution.

Key Responsibilities

Serve as a brand ambassador at endurance sports events and with key partnership stakeholders

Develop and execute marketing copy for partnership communications, event collateral, email campaigns, and internal updates

Support day-to-day marketing operations, including project coordination, asset management, and administrative tasks requiring marketing judgment

Build and maintain strong relationships with partners to maximize collaboration and activation effectiveness

Coordinate on-site brand presence at events, including expo booth management, athlete sampling, and VIP experiences

Liaise with event organizers to ensure all contractual deliverables are met with brand excellence

Track activation metrics and compile performance insights to inform partnership strategy

Support broader marketing initiatives and cross-functional projects as needed

Qualifications

35 years of marketing experience with a strong understanding of brand strategy and positioning

Agency experience preferred, with comfort working from briefs and collaborating across creative teams

Strong copywriting skills across multiple formats (email, collateral, social, internal communications)

Excellent project management skills with strong attention to detail and deadlines

Professional, relationship-driven communicator who represents the brand effectively

Ability to travel extensively during peak season (15+ event weekends, MarchOctober)

Experience in athletic, endurance, or wellness marketing strongly preferred

Bonus: Background in food & beverage or hospitality marketing

Benefits

Medical insurance

Dental insurance

Vision insurance

401(k)

Disability insurance