Overview

The Manager, Paid Social is the day‑to‑day steward of paid social media for assigned brands and is responsible for leading campaign development, activation, and innovation. The Manager is expected to apply social mastery to deliver against the client(s) goals. They will work closely with their Associate Director in the development and communication of all strategy while owning tactical execution. In addition, the Manager is responsible for day‑to‑day management of the Social Analyst(s), including both project management to ensure timely delivery of tasks and career development.

Responsibilities

Contribute to account strategy including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments

Gather the research and data needed to formulate tactical plan development and recommendation for client delivery

Lead client relationship with day to day contact and partner agencies (where applicable) by ensuring a seamless communication process

Provide direction to Analyst(s) to conduct research necessary to build a new campaign

QA and oversee trafficking of approved plan into social platforms

Maintain oversight of budget and billing activity (pacing, Prisma management, draft billing, accuracy of budgets vs. strategy flowcharts)

Oversee Analyst(s) management of campaign budgets, pacing, and bid adjustments

Develop and recommend optimizations and/or testing plans

Pull data and research components needed for new business pitches

Contribute to development of agency level POVs on industry happenings

Primary party responsible for customization of agency POVs for individual clients

Qualifications

3+ years of paid social media experience, ideally in an agency environment

Mastery of social platforms

Demonstrated expertise in core MS Excel functions (vlookup, pivot tables, data visualization)

Excellent written, verbal, and interpersonal communication skills

Presentation skills are a must

Demonstrated critical thinking and problem solving skills

Excellent project management and organization skills

Ability to work successfully with teams on multiple projects under tight deadlines

Proven leadership ability

Demonstrates initiative/”hunger”

Collaborative approach/attitude

Certifications in social platforms (Twitter Flight School (X), Facebook Blueprint) highly preferred

Experience in social SAS preferred – i.e. 4C

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Compensation Range: $75,050 -$120,159 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third‑party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 05/20/2026.

All your information will be kept confidential according to EEO guidelines.

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