Content Marketing Specialist

Trendtracker is an enterprise‑grade, AI‑powered platform that helps leading companies work smarter, spot emerging opportunities, and make faster, more confident decisions. We’re scaling quickly and seeking a Content Marketing Specialist who combines creativity with strategic rigor, a strong and independent writer and content creator who consistently delivers high‑quality work.

Job Overview

You’ll own and create high‑quality thought leadership, blogs, and creative content that positions Trendtracker as a trusted voice in the industry.

What You’ll Do

Write exceptional thought leadership content (blogs, case studies, LinkedIn posts) that educates, engages, and converts

Translate Trendtracker’s insights, data, and product capabilities into clear, compelling narratives for different audiences

Own content projects from ideation to publication , including research, writing, editing, and optimization

Craft creative, conversion‑focused copy across multiple formats (blog, website, social, campaigns)

Apply SEO best practices and keyword research to maximize content discoverability, and increase organic traffic

Optimize existing content to improve rankings, engagement, and conversions

Manage and grow content across channels like LinkedIn, Instagram , our website and more, adapting voice and format for each platform

Collaborate with design and product to create visually compelling content (you don’t need to be a designer, but you have a strong eye for visuals and layout)

Experiment with new formats, topics, and distribution strategies to increase reach and impact

Ensure all content is on‑brand, detail‑oriented, and aligned with business goals

Work closely with our Growth Marketer to craft engaging materials (ad design, short video forms)

What We’re Looking For

3–5 years of experience in content marketing, preferably at a SaaS/Tech company

Proven track record of writing high‑quality thought leadership and creative content

Strong copywriting skills, you know how to write content that’s clear, persuasive, and relatable

Experience managing and writing for multiple channels (LinkedIn, Instagram, Reddit, blogs, website)

A creative mindset paired with a strong understanding of what drives engagement and conversion

Detail‑oriented and highly organized, you can manage multiple projects without dropping the ball

Comfortable working independently and proactively, while also being highly collaborative

Ability to lead content initiatives end‑to‑end, from idea to execution to results

What we offer

Competitive salary based on your experience

Young, international team with fun team events

Hybrid work: 2 days remote, 3 days in our Ghent HQ

Work laptop included

Health insurance

️ Meal vouchers

Transportation compensation

Home‑office budget and more

Tell us about yourself, and we’ll review your profile for this opportunity.

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