About the Role We’re looking for a results-oriented Digital Marketing Specialist to design, execute, and optimize campaigns that drive customer engagement and revenue growth. You’ll leverage automation, segmentation, and analytics to create personalized campaigns that perform at scale, collaborating closely with content, design, and marketing teams.

What You’ll Do Plan and implement email campaigns to support customer acquisition, retention, and engagement

Use A/B testing and targeted segmentation to improve open rates, click-throughs, and conversions

Develop automated workflows, including welcome sequences, re-engagement, and upsell campaigns

Track and report campaign results, using insights to refine strategies

Partner with creative teams to produce compelling visuals and messaging

Ensure email templates are mobile-friendly and compliant with email regulations (GDPR, CAN-SPAM, etc.)

Monitor deliverability and continuously improve campaign performance

Keep up with trends and best practices to maintain competitive campaigns

Qualifications Bachelor’s degree in Marketing, Business, or related field

7+ years in email marketing, with a focus on performance and conversion optimization

Hands-on experience with platforms like Klaviyo, Marketo, or Mailchimp

Skilled in analytics, reporting, and campaign optimization

Knowledge of automation, segmentation, and drip campaigns

Familiarity with HTML/CSS for email design a plus

Strong copywriting and data-driven decision-making skills

Comfortable managing multiple campaigns in a fast-paced environment

Full-Time | Onsite

Direct Hire

Pay Rate: DoE

Please visit us at <a href="https://www.prostaffworkforce.com/" target="_blank" rel="noopener">https://www.prostaffworkforce.com/</a> to explore all opportunities.

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