Digital Marketing Specialist

Job Type: Full-time, in person Monday – Friday

Location : Dunwoody, ATL

Posotion Summary

We are seeking a detail-oriented Digital Marketing Specialist with 2-3 years of experience to support the planning, execution, and optimization of paid digital marketing campaigns. This role will play a key part in driving performance across multiple channels and ensuring campaigns are executed accurately and efficiently.

Key Responsibilities

Build, launch, and manage paid digital campaigns across digital ad platforms with an emphasis on social ad platforms

Monitor campaign performance daily and make data-driven optimizations to improve KPIs

Ensure accuracy in campaign setup, including targeting, budgets, creatives, tracking, and naming conventions

Collaborate with full paid media team to develop and structure tests

Analyze performance data and provide regular reporting and actionable insights

Troubleshoot campaign issues and proactively identify opportunities for improvement

Proactively seek out clarification

Maintain organized documentation and adhere to best practices across all platforms

Qualifications 2-3 years of hands-on experience managing paid digital campaigns

Proven experience with ad platforms including Meta, TikTok, and Google Ads

Strong attention to detail and ability to manage multiple campaigns simultaneously

Analytical mindset with the ability to interpret data and make performance-driven decisions

Excellent organizational and communication skills

Preferred Qualifications

Experience with Google Analytics (GA4 preferred)

Familiarity with tracking implementation (pixels, tags, UTM parameters)

Experience with A/B testing and campaign experimentation

What Success Looks Like

Campaigns are launched accurately and on time

Performance goals are consistently met or improved through optimization

Reporting is clear, insightful, and actionable

Processes are followed with a high level of precision and organization

About Rooms To Go

Founded in 1991, Rooms To Go set out to change the way people shop for furniture. More than 30 years later and now America's #1 independent furniture retailer, that mission remains the same: make it easy to create a beautiful home by offering stylish, designer-curated rooms of furniture at an exceptional value through a simplified and customer-friendly shopping experience. Rooms To Go operates more than 250 stores across ten states, supported by eight state-of-the-art distribution centers and a growing e-commerce business. With the nation's largest furniture inventory and industry-leading delivery speed, financing options, and product availability, we continue to set the pace for innovation and value.

Driving this success is a team that thrives in a growth-oriented culture. We offer a collaborative, supportive work environment with opportunities to learn, grow, and build a career with a stable and industry-leading company.

Whether you're looking to launch your career or take the next step, it's a great time to join our team-there's always room for you to grow with us!

Rooms To Go Benefits: Medical, dental, and vision insurance

401(k) with company match

Associate discounts including furniture

Company paid life and disability insurance

Paid time off

Employee Assistance Program

Wellness Programs

And more!

Rooms To Go is an equal opportunity employer. We do not discriminate in hiring or employment against any individual on the basis of race, color, gender, national origin, ancestry, religion, physical or mental disability, age, veteran status, sexual orientation, gender identity or expression, marital status, pregnancy, citizenship, or any other factor protected by anti-discrimination laws.

Applicants must be authorized to work in the U.S.