We are a national transportation and mobility company operating in multiple markets, committed to reliable service and the continued expansion of our driver network.
We are seeking a Growth Marketing Specialist – Driver Acquisition to help scale our recruiting and market expansion efforts through the execution of high-impact marketing campaigns.
This is a hands-on, execution-driven role. You will be responsible for creating, launching, and supporting the marketing assets and campaigns that directly fuel driver recruitment and market growth.
What You’ll Do as a Growth Marketing Specialist
Campaign & Asset Development
Build and deploy digital ads across platforms such as Meta, Google, Indeed, and more
Create landing pages, email campaigns, and SMS outreach
Develop recruiting materials including digital ads, flyers, and onboarding content
Execute market-specific campaigns quickly and efficiently
Creative Execution
Design clean, conversion-focused visuals that align with brand standards
Write clear, compelling copy centered on driver opportunity, flexibility, and earnings
Adapt creative and messaging for different markets and acquisition channels
Campaign Launch & Optimization
Launch and support campaigns across multiple paid and owned channels
Partner closely with leadership to execute growth and hiring initiatives
Assist with rapid testing of new messaging, offers, and channels
Market & Field Support
Create marketing materials to support local teams, events, and recruiting efforts
Customize campaigns to meet individual market needs
Maintain brand and message consistency across all locations
What Success Looks Like as a Growth Marketing Specialist
Fast turnaround times for campaigns and creative assets
A steady pipeline of marketing materials supporting driver growth
Improved performance across driver acquisition efforts
Strong collaboration with operations and leadership teams
What We’re Looking for as a Growth Marketing Specialist
3–6 years of experience in marketing execution, campaign management, or creative roles
Proven experience creating digital ads, landing pages, and recruiting-focused campaigns
Strong design capabilities using tools such as Canva, Adobe, or similar
Ability to write concise, conversion-driven copy
Highly organized with the ability to move quickly and prioritize execution
Comfortable in a fast-paced, performance-oriented environment
Nice to Have
Experience in gig economy, recruiting, or marketplace-style businesses
Familiarity with Meta Ads, Google Ads, and/or Indeed campaigns
Experience supporting multi-location or national marketing initiatives
How to Apply for this Paid Media Job
Posted In
Senior Level PPC and Paid Social Jobs, Amazon Advertising Jobs, Google Advertising Jobs, Paid Search (SEM) Jobs
